There’s always someone telling you what type of content you “need” to be creating, but are they right? Do you need to create every type of content going – do you even need to bother with content marketing at all? Is it really worth the effort?
Are you confused about blog types and blog formats? In this article, I’ll be talking you through the basics of blogging – from the main types of blogs to the best blog formats and how to write a blog.
Good content should be like your favourite pair of jeans – something you can get plenty of use out of. This article looks at how to share, reshare and repurpose your content for maximum reach.
Are you making excuses not to blog? Maybe you aren’t really sure what a blog is or how to write one. Perhaps you’re worried nobody will read it – or maybe you’re scared that people will. In this post, we look at 10 common excuses and how to overcome them.
A business blog is a great way to engage with new and existing customers, but how do they win you more business? In this article we look at seven ways you can use your blog to attract and retain customers.
There’s always a reason you didn’t get around to creating that content. A call, an email, an urgent meeting. A client needing your attention, work that you had to finish first. But when it comes down to it, what’s really stopping you and how can you overcome it?
The ultimate guide to blogging covering everything from analytics, backlinks and call to actions, to writing, editing and sharing your posts.