Online Courses
Our online courses are an adaptation of our popular workshops and enable you do work through the content at your own pace.
Get access to great content, useful advice and a variety of resources from anywhere in the world.
Blogging for Business
This online blogging course is packed full of tips, advice and information to help you start and build a blog that generates leads for your business.
Nine modules for you to complete at you own pace, in your own time, from anywhere in the world.
Blogging for Business Course Content
Module One:
Understanding Content Marketing
The first module covers the basics of content marketing and how it works.
Module Two:
Your Strategy
Start setting objectives for your blog and planning how to achieve them.
Module Three:
Your Audience
Understand who you are writing for and how you can reach them.
Module Four:
Adding Value
Learn how to find ideas for your blog and add value for your audience.
Module Five:
Blog Titles
This module talks you through how to write titles that make readers click.
Module Six:
Writing Your Posts
Tips and advice on how to write and structure your blog posts.
Module Seven:
Editing & Proofreading
Editing and proofreading skills to enhance your blog posts.
Module Eight:
Increasing Your Reach
Learn how to reach a bigger audience with your content.
Module Nine:
Your Next Steps
The final module helps you plan the next steps for your blog.
Our Blogging for Business course is also available as a live workshop on scheduled dates throughout the year…
Looking for one-to-one support with your copywriting and content marketing? Book a 90-minute consultation…
Our monthly writing groups are designed to help you get results from your marketing efforts…