Blogging for Business

This online blogging course is packed full of tips, advice and information to help you start and build a blog that generates leads for your business.

Nine modules for you to complete at you own pace, in your own time, from anywhere in the world. 

Course Preview

Blogging for Business Course Content

Module One:
Understanding Content Marketing

The first module covers the basics of content marketing and how it works.

Module Two:
Your Strategy

Start setting objectives for your blog and planning how to achieve them.

Module Three:
Your Audience

Understand who you are writing for and how you can reach them.

Module Four:
Adding Value

Learn how to find ideas for your blog and add value for your audience.

Module Five:
Blog Titles

This module talks you through how to write titles that make readers click.

Module Six:
Writing Your Posts

Tips and advice on how to write and structure your blog posts.

Module Seven:
Editing & Proofreading

Editing and proofreading skills to enhance your blog posts.

Module Eight:
Increasing Your Reach

Learn how to reach a bigger audience with your content.

Module Nine:
Your Next Steps

The final module helps you plan the next steps for your blog.

Blogging for Business Workbook

Download and print your workbook

Make notes as you work through the modules

Complete the practical tasks as you go