You can’t replace action with hope and wishes. Positive thinking is important, but it won’t make clients magically appear. In this article, we’re looking at why hope isn’t always a good thing when it comes to building a business.
It’s easy to share content about the latest hot topic, but sometimes jumping on the bandwagon is not just lazy marketing, it can be detrimental to your business too.
You have to kiss a few frogs before you find your prince. Or so they say. But is this really the case in business? Do you have to put up with less than desirable prospects in the hope some of them will turn into your dream clients? Not if you get your marketing right.
Marketing is a funny thing. There’s no one size fits all process. No fool-proof strategy. No guarantees. What works amazingly well for one person can be a complete waste of time, money and effort for another. So does it all come down to luck? And if so, how can you improve your chances of getting lucky?
Everywhere you look, there seems to be someone selling the key to marketing success. The problem is there is no key – one size does not fit all. But there are some things you can do to increase your chances of getting the clients you want.
If you’re a business owner who does your own marketing, then learning how to write good sales copy is one of the best marketing investments you can make. Here are 5 reasons why…
Do you spend ages creating content, only to get a handful of views? Wouldn’t it be nice if all that effort actually resulted in leads, or even better, sales? This article is all about getting your content seen.
Whether you’re writing copy for your first website or simply want to improve your existing copy, this article is packed full of tips on how to make your website copy count.
When it comes to content marketing, too many people focus on the ‘content’ part and ignore the ‘marketing’ part. Here are ten tips for getting better results from your content.
Good content should be like your favourite pair of jeans – something you can get plenty of use out of. This article looks at how to share, reshare and repurpose your content for maximum reach.
Less We, More P is part of our crusade to rid the world of bland, boring content. It’s two things you can do today to improve your sales copy.
Lack of ideas? Lack of time? Lack of skills or confidence? What’s stopping you from blogging? In this short post, we’re looking at the three common barriers and how to overcome them.