Using social media to generate leads isn’t as simple as sticking an ad on your company page once a month. You need a strategy and a clear goal. Once you know what you want to achieve, you can start sharing your content and building a following. But what on earth should you be sharing and how do you come up with ideas? 

Want to write a business book? This guide talks you through planning, writing, editing, publishing and marketing your business book…

Do you struggle to get engagement on LinkedIn? In this interview with Habitz, Lisa shares her tips for creating content that will help you get more from the platform.

The great thing about email is it’s fast and it’s free, and almost everyone has an email address. But when it comes to sending business emails, are we too hasty at hitting send? Find out why your emails could be losing customers and how to stop this happening.