Make Your Copy Count

One-to-One Support

for freelancers and business owners who are tired of marketing to a brick wall

Whether you want a bit of copywriting training, a full marketing makeover, or ongoing support, my bespoke training and mentoring services are designed to meet your needs.

90-Minute Consultations

A 90-minute session to help you get your marketing on track.

Ideal if you:

Would like some basic copywriting training
Want to find and fix the gaps in your marketing process
Feel stuck in a rut with your marketing and want some new ideas and a fresh perspective
Need help crafting some sales copy
Want to review and improve your website copy
Need help planning and drafting a landing page, lead magnet, or email campaign
Want ideas for social media, blog posts or email newsletters
Know your marketing isn’t working, but have no idea what the problem is

These sessions are available to book as and when you need them for £175. You can choose whether we use Zoom or Teams, and if you’d like me to record the call and send you a copy, I can. You’ll also receive follow-up notes and a summary action plan after the call. Plus, if you feel as though you didn’t get value for money, I’ll happily refund your fee.

Mentoring Lite: Rolling Monthly Mentoring

Mentoring Lite allows you to access one-to-one marketing mentoring on a rolling basis so you don’t have to make long-term commitments or big upfront investments. This is ideal if you know you need ongoing support, but you also need flexibility.

2 x 60-minute Zoom calls: Each month, we’ll have two one-hour video calls – what we cover will depend on you. But the goal of each call is to move your business forward at least one more step.

Unlimited WhatsApp and/or email support: Got a question? Having a case of imposter syndrome? Need help drafting a response to an enquiry? Whatever you need me for, I’m here to support you between calls.

Bespoke advice and resources: This programme is designed to help you achieve your goals, so all my advice will be tailored to you. Plus, I’ll send you any resources I think are relevant and, where needed, will send mini-videos or voice notes with anything I think will help you.

You can stop or pause the mentoring at any time, but I recommend making a mental commitment and budgeting for at least three to six months if you are serious about getting results.

12-Week Copywriting Training & Marketing Mentoring Programme

This is an intensive (but fun) programme for business owners who want to get their marketing in shape. We look at every area of your marketing and sales process, reviewing your marketing activities, your content, your sales copy, and your follow-ups, fixing any gaps and building a realistic and sustainable marketing strategy.

My 12-week programme can be spread over 16 weeks (to account for holidays and such) and includes:

12 x one-hour Zoom calls: Each week, we’ll work on a specific area of your marketing. Calls may include copywriting training, copy reviews, content planning, idea generation or a combination. That’s the beauty of a bespoke programme – it’s tailored to your needs.

Unlimited copy reviews: I’m not going to write your copy for you – the whole point of this programme is to give you the skills and confidence to do it yourself. But I will review any copy you write during our time together and show you how to improve it.

WhatsApp and/or email support as required: Got a question? Struggling with writer’s block? Want me to review some copy quickly? Whatever you need me for, I’m here to support you. Just drop me a message, and I’ll come back to you as quickly as I can.

Access to my online copywriting courses: As part of my 12-week programme, I’ll also give you access to my online Write to Sell and Blogging for Business courses to work through at your own pace.

Accountability: The whole point of my programme is to get your marketing from where it is now to where you want it to be, so I’ll be setting you “homework” and holding you accountable. I want you to get results.

Because this is a one-to-one programme, places are limited, so I can’t just accept anyone. I want to work with the people who I think will benefit the most and get the best results. If you’re interested in joining this programme, I recommend starting with a 90-minute session to find out whether we’re a good fit. During the call, we’ll get to the heart of your challenges and discuss how you can get from where you are now to where you want to be.

This consultation call is not a sales pitch. I want you to get as much value out of the 90 minutes as possible and will not be pushing you towards my programme. I only open up 3 new mentees per month and have a maximum of 10 mentees at any one time, so I only recommend my programme if I’m sure I can get you the results you want.

This initial call also gives you the opportunity to decide whether you want to work with me or not. And if it turns out I can’t help, or you go on to join my 12-week programme, I’ll refund the fee.

About Me

I guess you probably want to know a little bit about me since I’m asking you to trust me with your business. I get it.

So, where do I begin?

Well, I guess I could start by giving you an overview of my background…

Worked in various sales roles for over 15 years
Completed diplomas in feature writing and copywriting
Started freelance copywriting as Lisa Slater Copywriting in 2014
Rebranded as Make Your Copy Count Ltd in 2017
Created copy for over 200 clients
Delivered training to a wide variety of businesses and organisations
Written and published 3 business books
Mentored freelancers and small business owners since 2021

They are my credentials, but what’s more important is how I use this experience to benefit you. I don’t adopt a one-size-fits-all approach, and I don’t sell generic advice. I take time to understand your business, so I can give you recommendations, advice and support that produces results. I help you fix the gaps in your marketing and sales process so you can attract, nurture and convert more of the clients you want.

If that sounds good to you, let’s get started.